Building Collaboration, Solidarity, and Empowerment for Enterprise Actors in Yogyakarta City, Indonesia: Towards an Adaptation of Digital Platforms

Ahmad Izudin*  -  Universitas Islam Negeri Sunan Kalijaga Yogyakarta, Indonesia
Sheima Fittaqiya  -  Universitas Islam Negeri Sunan Kalijaga Yogyakarta, Indonesia

(*) Corresponding Author
DOI: 10.21580/prosperity.v4i1.20063

This article attempts to identify the role of communities in transforming economics in the digital age. A case study approach was selected in Yogyakarta City to understand the changing roles of local people in technological advancements. The findings of this research illustrate that the government initiative program, known as “Gage” (Gandeng-Gendong), has evolved into a new space of mediatization for developing entrepreneurial activities through a digital platform. The stakeholder initiation also contributes to the solidity of community bonding by engaging local businesses in developing the incubator entrepreneur, leading to more effective product adaptation to meet consumer needs. It is important that the involvement of three key stakeholder roles, such as Academicians, Businesses, and Government (ABG), be actively integrated into developing digital platform users. This study has evaluated the conflict between human roles and technological advancements. If our understanding of human beings fails to adapt to digital media and illiteracy persists, it could lead to alienation. However, effectively managing enterprise platforms through e-commerce and collaborative pathways can be viewed as a new asset in fostering community development on a larger scale.

Keywords: Collaboration Stakeholders, Social Solidarity, Enterprise Actor Empowerment, Digital Platforms, Indonesian Local Government

  1. Alam, S. S., Ali, M. Y., & Jani, M. F. M. (2011). An empirical study of factors affecting electronic commerce adoption among SMEs in Malaysia. Journal of Business Economics and Management, 12(2), 375–399. https://doi.org/10.3846/16111699.2011.576749
  2. Asiati, D., Aji, G. B., Ningrum, V., Ngadi, N., Triyono, T., Kurniawan, F. E., Aruan, N. L., & Purba, Y. A. (2018). Employment Opportunities and Human Resources Development in Digital Era: A Case Study in Industrial Sector. Journal of Indonesian Social Sciences and Humanities, 8(2), 159–168. https://doi.org/10.14203/jissh.v8i2.138
  3. Astuti, E. Z. L. (2019). Gerakan Literasi Digital: Studi Pemberdayaan Pemuda Melalui Program Sistem Informasi Potensi Kreatif Desa di Kulonprogo. Jurnal Pemberdayaan Masyarakat: Media Pemikiran Dan Dakwah Pembangunan, 3(2), 331–352. https://doi.org/10.14421/jpm.2019.032-05
  4. Belkhaoui, S., Alsagr, N., & van Hemmen, S. F. (2020). Financing modes, risk, efficiency, and profitability in Islamic banks: Modeling for the GCC countries. Cogent Economics and Finance, 8(1). https://doi.org/10.1080/23322039.2020.1750258
  5. Bunten, A. C. (2008). Sharing culture or selling out?: Developing the commodified persona in the heritage industry. American Ethnologist, 35(3), 380–395. https://doi.org/10.1111/j.1548-1425.2008.00041.x
  6. Cavalcante, A. M., Marquezini, M. V., Mendes, L., & Moreno, C. S. (2021). 5G for Remote Areas: Challenges, Opportunities and Business Modeling for Brazil. IEEE Access, 9, 10829–10843. https://doi.org/10.1109/ACCESS.2021.3050742
  7. Conway, E., Monks, K., Fu, N., Alfes, K., & Bailey, K. (2020). Reimagining alienation within a relational framework: evidence from the public sector in Ireland and the UK. International Journal of Human Resource Management, 31(21), 2673–2694. https://doi.org/10.1080/09585192.2018.1460859
  8. Dewi, V. I., Febrian, E., Effendi, N., Anwar, M., & Nidar, S. R. (2020). Financial literacy and its variables: The evidence from Indonesia. Economics and Sociology, 13(3), 133–154. https://doi.org/10.14254/2071
  9. Drew, S. (2003). Strategic uses of e-commerce by SMEs in the east of England. European Management Journal, 21(1), 79–88. https://doi.org/10.1016/S0263-2373(02)00148-2
  10. Feldmann, H. (2009). The effects of hiring and firing regulation on unemployment and employment: Evidence based on survey data. Applied Economics, 41(19), 2389–2401. https://doi.org/10.1080/00036840701736131
  11. Grigore, G., Molesworth, M., Miles, C., & Glozer, S. (2021). (Un)resolving digital technology paradoxes through the rhetoric of balance. Organization, 28(1), 186–207. https://doi.org/10.1177/1350508420968196
  12. Hatma Indra Jaya, P., Izudin, A., & Aditya, R. (2022). The role of ecotourism in developing local communities in Indonesia. Journal of Ecotourism. https://doi.org/10.1080/14724049.2022.2117368
  13. Hibbard, M., & Chun Tang, C. (2004). Sustainable Community Development: A Social Approach from Vietnam. Community Development Society. Journal, 35(2), 87–104. https://doi.org/10.1080/15575330409490134
  14. Ikhwan, H., & Aidulsyah, F. (2020). Sultanates and the making of nationhood in Indonesia and Malaysia. Asian Journal of Social Science, 48(3–4), 339–352. https://doi.org/10.1163/15685314-04803008
  15. Irjayanti, M., & Azis, A. M. (2012). Barrier Factors and Potential Solutions for Indonesian SMEs. Procedia Economics and Finance, 4, 3–12. https://doi.org/10.1016/s2212-5671(12)00315-2
  16. Iza, S. M., & Nurhaeni, I. D. A. (2021). Proses Kolaborasi dalam Penanganan Kemiskinan: Studi Kasus pada Program Gandeng Gendong di Yogyakarta. Jurnal Mahasiswa Wacana Publik, 1(2), 365–379.
  17. Katya, A. S., & Saraswati, S. (2021). Pemerintahan kolaboratif dalam Peningkatan Daya Saing Usaha Mikro Kecil Menengah (UMKM) Melalui Program Jakpreneur. Monas Jurnal Inovasi Aparatur , 3(2), 309–320.
  18. Leiter, J. (1985). Work alienation in the textile industry: Reassessing Blauner. Work and Occupations, 12(4), 479–498. https://doi.org/10.1177/0730888485012004005
  19. Lin, X., Ho, C. M. F., & Shen, G. Q. (2018). For the balance of stakeholders’ power and responsibility: A collaborative framework for implementing social responsibility issues in construction projects. Management Decision, 56(3), 550–569. https://doi.org/10.1108/MD-05-2016-0275
  20. Maksum, I. R., Sri Rahayu, A. Y., & Kusumawardhani, D. (2020). A social enterprise approach to empowering micro, small, and medium enterprises (SMEs) in Indonesia. Journal of Open Innovation: Technology, Market, and Complexity, 6(3). https://doi.org/10.3390/JOITMC6030050
  21. Mishra, J. L., Chiwenga, K. D., & Ali, K. (2019). Collaboration as an enabler for the circular economy: a case study of a developing country. Management Decision, 59(8), 1784–1800. https://doi.org/10.1108/MD-10-2018-1111
  22. Mwobobia, F. M. (2012). Empowering of Small -Micro and Medium Enterprises (SMMEs): A Case of Botswana. Business and Management Research, 1(4). https://doi.org/10.5430/bmr.v1n4p88
  23. Ngatno, Apriatni, E. P., & Youlianto, A. (2021). Moderating effects of corporate governance mechanism on the relation between capital structure and firm performance. Cogent Business and Management, 8(1). https://doi.org/10.1080/23311975.2020.1866822
  24. Nilsson, M., & Taylor, L. K. (2017). Applying the security-development nexus on the ground: land restitution in Colombia. Conflict, Security and Development, 17(1), 73–89. https://doi.org/10.1080/14678802.2016.1231844
  25. Nur, M. I., Juana, T., Ningrum, E. W., & Sutisna, S. (2022). Kolaborasi Governansi dalam Program UMKM Juara Sebagai Upaya Peningkatan Kompetensi Pelaku Usaha Jawa Barat. AdBispreneur, 7(1), 1–16. https://doi.org/10.24198/adbispreneur.v7i1.35196
  26. Nurwaesari, N., Hirawan, F. B., & Ragamustari, S. K. (2022). The Impact of Collaborative Governance on MSES Recovery in DKI Jakarta during the COVID-19 Pandemic. Jurnal Distribusi, 10(1), 1–10.
  27. Pertiwi, A. I., & Darumurti, A. (2021). Collaborative Governance in Empowering Micro, Small, and Medium Enterprises through SiBakul Jogja Free-Ongkir during Covid-19 (Case Study: Department of Cooperatives and Small and Medium Enterprises of the Special Region of Yogyakarta). Jurnal Studi Sosial Dan Politik, 5(1), 49–65.
  28. Purwaningsih, E., & Muslikh, M. (2022). MSME Sustainability Development Based on Stakeholder Collaboration and Independent Campus Freedom to Learn Policy. Journal of Positive School Psychology, 6(5), 2317–2328. http://journalppw.com
  29. Resurreccion, A. D. (2015). Dependence of Digital Economy on Free Labor. International Journal of Social Science and Humanity, 5(5), 461–465. https://doi.org/10.7763/ijssh.2015.v5.500
  30. Salaka, F. J., Djaenudin, D., Parlinah, N., Indartik, Suryandari, E. Y., Kurniawan, A. S., & Iqbal, M. (2021). The role of stakeholder to support the development of competitive commodities on peatlands: case study in Pulang Pisau Regency, Central Kalimantan Province. IOP Conference Series: Earth and Environmental Science, 917(1), 012012. https://doi.org/10.1088/1755-1315/917/1/012012
  31. Saleh, I., & Abu Afifa, M. (2020). The effect of credit risk, liquidity risk and bank capital on bank profitability: Evidence from an emerging market. Cogent Economics and Finance, 8(1). https://doi.org/10.1080/23322039.2020.1814509
  32. Sparrow, R., Dartanto, T., & Hartwig, R. (2020). Indonesia Under the New Normal: Challenges and the Way Ahead. Bulletin of Indonesian Economic Studies, 56(3), 269–299. https://doi.org/10.1080/00074918.2020.1854079
  33. Sumarto, M. (2017). Welfare Regime Change in Developing Countries: Evidence from Indonesia. Social Policy and Administration, 51(6), 940–959. https://doi.org/10.1111/spol.12340
  34. Susanty, A., Handoko, A., & Puspitasari, N. B. (2020). Push-pull-mooring framework for e-commerce adoption in small and medium enterprises. Journal of Enterprise Information Management, 33(2), 381–406. https://doi.org/10.1108/JEIM-08-2019-0227
  35. Syarifuddin, S., Muin, R., & Akramunnas, A. (2021). The Potential of Sharia Fintech in Increasing Micro Small and Medium Enterprises (MSMEs) in The Digital Era in Indonesia. Jurnal Hüküm Ekonomi Shariah, 4(1), 23–36. https://doi.org/10.30595/jhes.v%vi%i.9768
  36. Tambunan, T. T. H. (2019). The impact of the economic crisis on micro, small, and medium enterprises and their crisis mitigation measures in Southeast Asia with reference to Indonesia. Asia and the Pacific Policy Studies, 6(1), 19–39. https://doi.org/10.1002/app5.264
  37. Tayibnapis, A. Z., Wuryaningsih, L. E., & Gora, R. (2021). Medium, Small and Medium Enterprises and Digital Platforms. South Asian Journal of Social Studies and Economics, 10–19. https://doi.org/10.9734/sajsse/2021/v10i230258
  38. Towner, N. (2018). Surfing tourism and local stakeholder collaboration. Journal of Ecotourism, 17(3), 268–286. https://doi.org/10.1080/14724049.2018.1503503
  39. Tresna, T., Asmara, P., & Murwadji, T. (2019). The Role of Academics in Corporate Social Responsibility to Increase Business Capacity of Micro Small and Medium Enterprises. Jurnal Hukum POSITUM, 4(1), 1–13.
  40. Trittin-Ulbrich, H., Scherer, A. G., Munro, I., & Whelan, G. (2021). Exploring the dark and unexpected sides of digitalization: Toward a critical agenda. Organization, 28(1), 8–25. https://doi.org/10.1177/1350508420968184
  41. Tucker, H., Shelton, E. J., & Bae, H. (2017). Post-disaster tourism: Towards a tourism of transition. Tourist Studies, 17(3), 306–327. https://doi.org/10.1177/1468797616671617
  42. van Leeuwen, B. (2018). To the Edge of the Urban Landscape: Homelessness and the Politics of Care. Political Theory, 46(4), 586–610. https://doi.org/10.1177/0090591716682290
  43. Verhoef, P. C., Broekhuizen, T., Bart, Y., Bhattacharya, A., Qi Dong, J., Fabian, N., & Haenlein, M. (2021). Digital transformation: A multidisciplinary reflection and research agenda. Journal of Business Research, 122, 889–901. https://doi.org/10.1016/j.jbusres.2019.09.022

Open Access Copyright (c) 2024 Prosperity: Journal of Society and Empowerment
Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Prosperity: Journal of Society and Empowerment
Published by Program Studi Pengembangan Masyarakat Islam, Fakultas Dakwah dan Komunikasi, Universitas Islam Negeri Walisongo Semarang, Indonesia
Jalan Prof Hamka, Kampus 3 Tambakaji Ngaliyan
Semarang 50185, Indonesia

Phone: +6285733036860
https://fakdakom.walisongo.ac.id/
Email: prosperity@walisongo.ac.id

 
apps