Gayo Lues as Da'i: An analysis of the challenges of communication strategy in the success of the Thousand Hafiz Programme

Sahirman Sahirman*  -  Sekolah Tinggi Ilmu Tarbiyah Syekh Saman Al-Hasan, Gayo Lues, Indonesia
Syukur Kholil  -  Universitas Islam Negeri Sumatera Utara, Indonesia
Rubino Rubino  -  Universitas Islam Negeri Sumatera Utara, Indonesia

(*) Corresponding Author

Purpose - This study aims to discover the challenges or obstacles of the Gayo Lues Regency government's communication strategy in the success of the Thousand Hafiz Quran program.

Method - This research is field research, the source of data from documents in the form of regulations of the regent of Gayo Lues Regency, the results of interviews with the regent, deputy regent, and employees of the Islamic Sharia Office of Gayo Lues Regency as the implementing agency of the thousand hafiz Quran program. The research data was analyzed using qualitative data analysis techniques.

Result - The results showed that the obstacles or barriers of the Gayo Lues Regency government in the success of the thousand hafiz Quran program were miscommunication between the Islamic Sharia Office and the person in charge of the budget about budget cuts due to the Covid-19 pandemic that the funding for tahfiz teachers and also the cost of food and other needs for tahfiz students was insufficient.

Implication - The results of this study provide information on the obstacles of the Tahfiz program so that it becomes a basis for consideration for the government to find solutions so that the Thousand Hafiz program can run again as planned.

Originality - This is the first study to examine the obstacles of the Quran memorization program in the Gayo Lues Regency so that it can be used as a basis for policy-making.

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Tujuan - Penelitian ini bertujuan untuk mengetahui tantangan atau hambatan strategi komunikasi pemerintah Kabupaten Gayo Lues dalam menyukseskan program Seribu Hafiz Quran.

Metode - Penelitian ini merupakan penelitian lapangan (field research), dengan sumber data dari dokumen berupa peraturan bupati Kabupaten Gayo Lues, hasil wawancara dengan bupati, wakil bupati, dan pegawai Dinas Syariat Islam Kabupaten Gayo Lues sebagai pelaksana program seribu hafiz Quran. Data penelitian dianalisis dengan menggunakan teknik analisis data kualitatif.

Hasil - Hasil penelitian menunjukkan bahwa kendala atau hambatan pemerintah Kabupaten Gayo Lues dalam menyukseskan program seribu hafiz Quran adalah adanya miskomunikasi antara Dinas Syariat Islam dengan penanggung jawab anggaran tentang adanya pemotongan anggaran akibat pandemi Covid-19 sehingga dana untuk para pengajar tahfiz dan juga biaya makan dan kebutuhan lainnya untuk para santri tahfiz tidak mencukupi.

Implikasi - Hasil penelitian ini memberikan informasi mengenai hambatan program tahfiz sehingga menjadi dasar pertimbangan bagi pemerintah untuk mencari solusi agar program Seribu Hafiz dapat berjalan kembali sesuai dengan yang telah direncanakan.

Orisinalitas - Penelitian ini merupakan penelitian pertama yang meneliti tentang tantangan komunikasi program tahfiz di Kabupaten Gayo Lues sehingga dapat digunakan sebagai dasar pengambilan kebijakan.

Keywords: Da'i; communication challenges; Islamic sharia office; one thousand hafiz; programme; tantangan komunkasi; dinas syariat Islam; program seribu hafiz

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ISSN: 1693-8054 (print)
ISSN: 2581-236X (online)
DOI : 10.21580/jid


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