Accredited on SINTA 2
based on Decree No. 177/E/KPT/2024
dated October 15th, valid until 2027
(download certificate)
Vol. 5 No. 2 (2023)
Author geographical coverage: Australia, Brunei Darussalam, Indonesia, Malaysia, Thailand, Turkey
Published:
2023-12-30
Front Matter
-
Front Matter
Abstract View: 221 PDF Download: 198
Articles
-
How Do Halal Component and Marketing Drive Muslim Consumers?
Abstract View: 1110 PDF Download: 624 -
Digitalization, Branding, and Network Collaboration Strategy among SMTEs: Preliminary Qualitative Analysis
Abstract View: 709 PDF Download: 544 -
The Effect of Ewom on Brand Image and Purchase Intention in the Astro E-grocery Application
Abstract View: 1661 PDF Download: 1211 -
Convenient or Marketing matters? Unveiling the Determinants of Purchasing Decisions in Tokopedia E-Commerce
Abstract View: 732 PDF Download: 552 -
An Investigation on Consumer Behavior Concerning “Trendy Drink” in Islamic View
Abstract View: 585 PDF Download: 476 -
Opinion Leaders and Boycott Intentions: Factors Influencing Consumer Behavior in Support of Israel Boycott
Abstract View: 4023 PDF Download: 4562 -
Gen Z’s Knowledge of Halal Foods and Products on Purchase Behaviour
Abstract View: 917 PDF Download: 775
Back Matter
-
Back Matter
Abstract View: 289 PDF Download: 153


.png)